Author

M.A. Kemal
Duran.

Head of Digital Marketing at OFM. Before that, 15 years of marketing at media groups and global brands, most recently with a team and budget responsibility. Since 2025 I have been building AI systems in real businesses, and here I write down what works and what doesn't.
15 yearsof marketing before AI
M.A.Master of Arts
3 millionplayers at OFM, a browser game since 2003
Kemal Duran
Work

What I
work on.

01

AI in sales

Sales and strategy consulting for companies that want to use AI in selling.

02

Automation for SMEs

Digital transformation for mid-sized companies. Process first, then the tool: AI only speeds up what already works.

03

AI pipelines

Recurring work turned into pipelines for client projects. The insights on this site run through one themselves: a video becomes an article, a post and an image.

04

Personal Branding

For the law firm LTMK in Cologne: from 0 to 10,000 TikTok followers in 2 months, organically, plus €100,000 in new business through social media.

05

AI-Content

With Nexum AG for Volksbank: more than 30 formats for internal communication, produced 70% faster than the traditional way.

06

Websites and SEO

Relaunch for OhLaLa Beauty with design, copy and SEO: 280% more enquiries through the website.

Insights

What I
write about.

Current developments in AI, marketing and platforms, mostly on topics I am testing myself or putting into practice for clients. Every article is published in German and English.

  • Claude and Claude Code
  • AI agents
  • OpenAI, ChatGPT and Codex
  • Video AI with Higgsfield and Seedance
  • Content and personal branding
  • Funnels and email marketing
  • Local AI

Inner World holds texts about more than AI, for example on Luigi Colani or the forecasts of Jiang Xueqin.

Milestones

The road
so far.

Before

15 years of marketing.

A master's degree, roles at media groups and global brands, most recently with a team and budget responsibility.

2024

A fresh start.

The break I write about in my story. After it came the decision to work my way out.

2025

AI, every day.

12 to 14 hours a day of learning, building, testing. That turned into the first client projects.

2026

OFM.

Head of Digital Marketing at OFM. My own systems keep running on the side, in public.

Write to me
or book.

Enquiries to kd@kemalduran.de. The intro call takes 30 minutes and costs nothing.

Profiles: LinkedIn, TikTok, Instagram, YouTube.